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Platform & trust

Exciting on the surface. Boring underneath.

Agents get the headlines, but the foundation is what makes them safe to trust: strict isolation, encrypted credentials, compliance that enforces itself, and inventory that always adds up.

Security & isolation

Built like it holds other people's money, because it does.

Nothing to phish

Passwordless magic-link authentication everywhere: owners, techs, and customers. No passwords to reuse, leak, or steal.

Your data, walled off

Multi-tenant isolation is a stated invariant, and any AI-proposed record is re-verified against your company before a single write happens.

Encrypted where it sits

Connected-service credentials are encrypted at rest with AES-256-GCM.

Time-zone honest

Billing days, dunning steps, quiet hours, and schedules all respect your organization’s timezone. Every decision, every time.

TCPA compliance, built in

Texting rules are federal law. Tide treats them that way.

Most software leaves messaging compliance as your problem. Tide enforces it in the machinery, on every single send.

A real consent state machine

STOP, START, and HELP handled correctly per recipient, with consent state tracked, not a checkbox on a form.

Quiet hours, enforced mid-send

Quiet-hour rules are re-checked per recipient during the send, not just when the campaign was scheduled.

An AI gate on every SMS

Every outbound text must be affirmatively qualified by an AI gate as within the recipient’s consent scope before it leaves.

Catalog & inventory

Every chemical, every truck, accounted for.

  • Products, parts, chemicals, and labor with cost, price, SKU, and barcode
  • Warehouse and per-truck stock with lot tracking
  • Barcode receiving, checkout, and returns with a permanent audit trail
  • Field purchase approvals with receipt matching
  • Chemical usage auto-matched to your catalog, powering Pool Intelligence dosing
  • CSV/XLSX import for painless setup

Only on Tide

Seasonal service plans

One continuous agreement whose price, cadence, and scope change with the seasons, because that's how pool service actually works. Summer weekly, winter monthly, one plan, no gymnastics.

The agent era

An API built for assistants

A scoped, key-authenticated Agent API lets external AI assistants work with your Tide data, safely. Tide is built for the agent era on both sides of the counter.

Multilingual, fully

Product and docs, in multiple languages

Not a translated afterthought: the product and its documentation ship in multiple languages, and AI features answer in the language of whoever's asking.

Trust is a feature. We shipped it.

Get early access and see the foundation for yourself: ledger, approvals, and all.